National Center for Technology Innovation
 

White Paper: Video Game Industry Shuts Out Older Gamers

Gamer Investments 

The gaming industry is set to lose $3 billion in potential revenue along with more than 30 million customers as Americans who play video games continue to age and become disabled, according to a new white paper co-written by The AbleGamers Foundation and 7-128 Software. In “Gaming on a Collision Course: Averting significant revenue loss by making games accessible to older Americans,” the authors say the topic of accessibility will gain importance within the gaming industry as the typical gamer is now older than ever. In 2008, the average game player age was 35 years old, up from 30 years old in 1995, according to the Entertainment Software Association. Around 25% of the nation’s gamers are 50 and older, ESA estimates.

With the graying of the American gamer the most significant industry trend today, video game makers must include accessibility into their products or risk a collision in the next five years that would result in the significant loss of both sales and customers.

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